DecoFlow

Choosing materials for a home renovation is one of the most consequential — and most anxiety-inducing — design decisions a homeowner makes. You're committing to flooring, surfaces, and finishes you'll live with for years, based on small physical samples or photographs that never quite capture how things will look at scale, in context, in your actual space. DecoFlow solves that with a virtual material visualization platform: select a tile, a countertop finish, a paint color — and see it rendered in a realistic representation of your space before a single purchase is made.

I was brought in as UI/UX Designer to design the user-facing platform and establish the design system that would ensure a consistent experience as the product scaled.

NOTE: Some visual resources have been replaced due to a client NDA.

Goal

Create an intuitive material selection platform with realistic virtual rendering, supported by a scalable design system that maintained visual consistency across the full product.

Target Audience

Homeowners planning renovations or new builds — from first-time buyers to experienced renovators — who want to visualize material choices before committing.

My Role

UI/UX Designer. Created comprehensive design proposals, defined style guidelines, and built the visual system for the development team.

Mockups