A Digital Presence Worthy of the Wine

eCommerce design and front-end development for an award-winning Valle de Guadalupe winery

Solar Fortún is an award-winning Valle de Guadalupe winery producing wines that compete internationally. But until this project, its digital presence didn't come close to matching the product.

I handled both design and full front-end development: custom WordPress build with WooCommerce for wine purchases and OpenTable integration for vineyard visit reservations (responsive across all devices), with an experience built for the way wine buyers actually shop, whether discovering a bottle on mobile at a restaurant table or planning a vineyard visit from desktop at home.

Design Process

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Digital Wireframes

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Low-fidelity prototype

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Key views

Final Mockup

Final mockup

Then & Now

Tools: WordPress, WooCommerce, OpenTable, HTML, CSS3, SASS.

Designed and developed 2017–2021. The current site reflects a subsequent redesign by a different team.
Work shown here represents my original design and development.