Solar Fortún

Solar Fortún is a local winemaker dedicated to producing high-quality wines in Valle de Guadalupe, Mexico. The project focused on creating an engaging online shop that enhances the user experience and showcases their premium wine selection.

Goal

To develop a user-friendly and visually appealing online shop that reflects the brand's identity and provides a seamless purchasing experience for customers.

Target Audience

Wine enthusiasts, local customers, and individuals seeking premium Mexican wines online.

Role & Responsibilities

• UI/UX Developer.

• Front-end Development: Implementing the UI/UX design for the Solar Fortún online shop using HTML, CSS, and SASS, ensuring a visually engaging and intuitive experience.

• WordPress Integration: Developing a custom e-commerce solution within the WordPress platform, leveraging its flexibility and content management capabilities.

• E-commerce Functionality: Building key e-commerce features such as product listings, product detail pages, shopping cart, and checkout process.

• Responsive Design: Ensuring the online shop was fully responsive and provided a seamless experience across various devices (desktop, tablet, and mobile).

Design Process

Then & Now

Move the slider to see the transformation and compare.

Impact & Results

The new Solar Fortún online shop significantly elevates their digital presence. Its intuitive UI/UX design and sophisticated visuals now perfectly align with the premium quality and prestigious accolades of their wines, offering customers a seamless and enjoyable purchasing journey.

This fully responsive platform ensures wine enthusiasts can easily explore and acquire their acclaimed products from any device, effectively broadening Solar Fortún's market reach and strengthening their position as a leading winemaker.