A Digital Presence Worthy of the Wine

eCommerce design and front-end development for an award-winning Valle de Guadalupe winery

Solar Fortún is an award-winning Valle de Guadalupe winery producing wines that compete internationally. But until this project, its digital presence didn't come close to matching the product.

I handled both design and full front-end development: custom WordPress build, responsive across all devices, with an e-commerce flow built for the way wine buyers actually shop, whether on mobile at a restaurant table or on desktop at home.

Design Process

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Digital Wireframes

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Low-fidelity prototype

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Key views

Final Mockup

Final mockup

Then & Now

Designed and developed 2017–2021. The current site reflects a subsequent redesign by a different team.
Work shown here represents my original design and development.